UX Design To create better user experience designsStudy / 2025 -




Small ThoughtsDec 2025. Criteria I value when evaluating my UX design case studies:

1.  How widely the design can be used
2.  How effectively and efficiently it solves the problem
I believe that designing for broad user groups is more difficult than designing for a specific domain or niche user group. Designs for smaller or specific groups are often less pursued due to their lower perceived market impact. This may also mean that fewer highly skilled designers choose to work in those areas, which can result in gaps in the market. In contrast, universally applicable designs attract many talented designers because of their potential for large-scale impact.
Another important criterion I value is implementation feasibility. Resources in the world are limited, so even when addressing the same problem, I believe a design that achieves its goal using fewer human and technical resources is ultimately better.
(In this context, universality does not refer to “universal design,” which focuses on accommodating specific user groups.)



Aug 2025. I believe the design decision process should always reflect the designer’s own intention and philosophy. Of course, it is important to meet user needs, but when incorporating those needs into the design, our own philosophy should remain at the core.
Sep 2025. A great example of this might be Apple. It seems that they follow their mission rather than just people’s needs. I’m not sure if this is only in Korea, but whenever Apple launches a new product, it is often criticized at first. Examples include the AirPods, mocked as bean sprouts, and the bulky headset, likened to metal. Over time, however, people gradually get used to it and even start to like it.
Reason 1. Users often don’t even know what they truly want.

    © 2026 Jiwon Jang. Thanks to the experiences that have inspired me.